World-class basketball player Giannis Antetokounmpo.
He’s become one of the richest.
Many call the 28-year-old Milwaukee Bucks player “The Greek Freak” for his amazing accomplishments before his 30th birthday. He won back-to-back NBA MVP titles in 2019 and 2020, his first championship ring and Finals MVP accolades in 2021, and seven All-Star berths in 10 seasons.
Success in arenas across the country has led to huge off-court earnings. Antetokounmpo has signed nine-figure NBA contracts and many lucrative endorsement deals since joining the league. That money has gone toward expensive homes, automobiles, investments, and philanthropy.
Antetokounmpo’s million-dollar spending:
Giannis Antetokounmpo is one of the best basketball players on the planet.
As a scrawny 18-year-old playing for clubs in Spain and his native Greek League, the Milwaukee Bucks drafted Antetokounmpo 15th overall in 2013. Despite his 6-foot-11 stature and slow league adjustment, the young forward had incredible potential.
Antetokounmpo averaged 20+ points and 10+ rebounds in his fourth year with the Bucks. According to Statmuse, “The Greek Freak” has averaged 25+ points and 10+ rebounds every season since 2017-2018, the longest active stretch in the NBA.
He’s received many awards. Since that fatal 2017 season, he’s been an NBA All-Star every year and captain three times. MVP of the 2021 NBA All-Star Game.
Antetokounmpo was league MVP in 2019 and 2020 and Defensive Player of the Year in 2020. The two-way superstar has made the All-NBA First Team five times in five seasons, showing he’s a top-five player.
In 2021, he led Milwaukee to its first NBA title in 50 years and was named Finals MVP after averaging 35.2 points, 13.2 rebounds, and 5.0 assists in six games against the Phoenix Suns.
He’s played his way into generational wealth via several massive NBA contracts.
It was life-changing for a kid who “peddled goods on city streets to feed himself and his brothers” as a child, reports The New York Times.
It was nothing compared to what followed.
According to Spotrac, Antetokounmpo inked a $100 million, four-year contract extension with Milwaukee before the 2016-2017 NBA season. He signed another extension before that deal expired in 2021, this time for $228 million over five years, per Spotrac, the largest deal in NBA history and a huge win for smaller-market teams.
Antetokounmpo extended with the Bucks again in October 2023. The three-year, $177 million deal, which begins in 2025, will keep “The Greek Freak” in Milwaukee until 2026-2027.
From his club pay alone, Antetokounmpo has earned $234 million in Milwaukee.
Antetokounmpo has a variety of lucrative endorsement deals that further add to his net worth.
Antetokounmpo makes a lot of money from endorsements and sponsorships off the court in addition to his Bucks contract.
The Milwaukee Journal Sentinel reports that the NBA star endorses BMO (previously BMO Harris), Breitling, Degree, Google Pixel, JBL, Milko, and T-Mobile. Amazon, Come Ready Foods LLC, Epic Games, Meta, and Unilever join Forbes’ increasing sponsor roster.
Antetokounmpo’s big Nike endorsement, which includes a lucrative shoe line, is his crowning glory. Forbes estimates his $10 million salary from the sportswear business.
Antetokounmpo ranked 11th on Forbes’ 2023 list of The World’s Highest-Paid Athletes with $87.6 million in expected income from his $42.6 million team salary and $45 million from endorsements. The superstar’s net worth is unknown, however ClutchPoints, BetMGM, and Sportscasting predict $60–$70 million.
He has used this money to make even more through shrewd investments.
Bucks profits alone would be generational wealth for Antetokounmpo. His sponsorship earnings would also be astounding.
The basketball star has made several investments across several sectors, some of which he’s made with his brothers through Ante Inc.
According to the Milwaukee Journal Sentinel, the Nigerian-Greek superstar owns telehealth company Antidote Health, sweets distributor Candy Funhouse, apparel store Antetokounbros Shop, sports drink startup Ready Nutrition, Greek restaurant Avli, Los Angeles Golf Club, Nashville SC, and the Milwaukee Brewers.
Antetokounmpo’s successes on and off the court have enabled him to live in luxury.
Antetokounmpo owns several homes, including one in Milwaukee and another back in Greece.
Antetokounmpo has spent a lot on real estate. He owns a $1.8 million River Hills, Wisconsin property.
The Bucks forward’s $1.8 million may not seem like much, but it goes far in the Milwaukee suburbs. According to Realtor.com, the 10,000-square-foot property has five bedrooms, 7.5 bathrooms, a large kitchen, a home gym, a wine cellar, a home theater, and a backyard pool.
The upscale coastal resort’s blog reported that Antetokounmpos and Thanasi bought matching Costa Navarino Residences properties in 2022. Costa Navarino houses in Greece’s Peloponnese start at $3.8 million, according to the company’s website.
Greek Reporter said that Antetokounmpo bought a $11 million residential complex in Psychiko, Athens, in the summer of 2023. The site proposes that the Antetokounmpo family—including his mother and brothers—should share the property.
He has an impressive car collection, too.
Antetokounmpo travels Milwaukee and Greece in style. TSN says he drives a $335,000 Rolls Royce Cullinan. He owns a $150,000 BMW i8, a hybrid sports car with scissor doors, according to BMW of Milwaukee North.
He’s posted images with a $100,000 Land Rover Defender and Porsche Cayenne. According to 21 Motoring, Antetokounmpo owns a $270,000 BMW X5 and Mercedes G63 AMG SUV. He may drive his increasing family in his GMC Yukon, according to ClutchPoints.
‘The Greek Freak’ has upped his fashion game in recent years.
Antetokounmpo will freely admit that he likes sweats and athleisure to suits and showy pre-game outfits. Since becoming an NBA star, he’s been more comfortable dressing up.
The seven-time All-Star attributes the change to his brother Thanassis.
GQ: “He’s deep into fashion,” Antetokounmpo said. “He looks good in whatever. I strive to emulate him to avoid seeming like a bum.”
Antetokounmpo has discovered a fashion passion project in watches, even though he may never fully embrace designer gear like his peers. A Blog to Watch says he has almost 80 watches.
According to Robb Report, his most costly watches are a “Panda”-dial Daytona Rolex ($15,000), a Rainbow Rolex Cosmograph Daytona ($100,000), and an Audemars Piguet Offshore ($20,000). He donned a $15,000 Rolex Sky-Dweller at the Bucks’ 2021 championship parade.
When he’s not playing basketball, Antetokounmpo prioritizes quality time with his family.
US Weekly says he’s dated Mariah Riddlesprigger for 10 years. In September 2023, the NBA star and designer, who founded Sincerely, Mariah in 2021, confirmed their engagement.
People reports that Antetokounmpo and Riddlesprigger have two kids, Liam and Maverick Shai, and a newborn daughter, Eva Brooke. Riddlesprigger and her youngsters are regulars at Bucks games, and Baby Eva may soon join them at Fiserv Forum.
In the NBA offseason, Antetokounmpo stays close his family. They visit Maui, Abu Dhabi, and Greece together.
On off-season days, the celebrity takes his family to Disneyland and the zoo or stays home.
He and his family prioritize giving back after coming from humble beginnings.
The son of Nigerian immigrants, Antetokounmpo was a second-class citizen in Greece’s capital. He and his brothers were “perpetually vulnerable to attacks by racist militants” and faced “threats of deportation,” according to The New York Times, while selling random objects to strangers for food and sharing one pair of sneakers.
Since Antetokounmpo has had so much success in professional basketball, he feels cоmpelled to give back. The Charles Antetokounmpo Family Foundation was formed by him and his siblings to help impoverished people in the US, Greece, and Nigeria rise beyond their station, like the Antetokounmpos.
“The Antetokounmpo family’s path from the streets of Athens to the pinnacle of sport in America was encouraged at each turn by people with big hearts and outstretched hands,” the CAFF site says. “Our journey is proof that investing in others can unlock the potential inside every person — no matter where they start out or what difficulties they face.”
The group improves refugee and immigrant living circumstances, provides education to children regardless of socioeconomic position, sports activities, widow assistance, and food and shelter.
Antetokounmpo gives outside the family charity. According to OSDB Sports, he’s a worldwide ambassador for The Hellenic Institute and raises money for various charities with the Milwaukee Bucks Foundation.
According to the Milwaukee Journal Sentinel, Antetokounmpo donated $100,000 to Bucks arena personnel during the pаndemic. According to Money Smart Athlete Blog, he’s held food drives, founded basketball academies for impoverished athletes, and more to help his hometowns.
